When you think of fashion week, you probably think of the big four: New York, London, Milan, and Paris. However, as Copenhagen Fashion Week has proven, there are plenty of other cities with designers worth talking about. The latest country to catch our eye? Germany. Some of our favorite German fashion brands have even led the way to our most popular trends. To show you what we mean, we’ve rounded up seven German brands you’ll immediately obsess over (if you’re not already familiar with them, that is). From the classic sports brand that’s been taking over Instagram to a quirky jewelry brand that’ll be right at home in your collection, these chic German fashion labels are the ones you need on your radar.
At this point, Adidas’s reputation precedes itself. A favorite brand among It girls and fashion lovers everywhere, there’s no doubt that the sports brand has truly taken over the fashion scene.
Over the years, Escada has made a name for itself with its clean lines and classic silhouettes. Invest in one of the brand’s gorgeous dresses for any upcoming formal event you have on your calendar.
For anyone who wants quality basics or loves the minimalist aesthetic, look to pieces from Jil Sander. Known for clean lines and quality materials, you can’t go wrong here.
With Lala Berlin’s pieces, you’ll find clothing that feels polished enough to wear to the office, but also cool enough to wear on the weekends when you’re going out. And when pieces come in cool prints, they’re bound to be worthy of a photo or two.
Another classic sportswear brand from Germany, Puma not only has top-quality athletic attire, but there are also pieces you can wear throughout the days away from the gym, too.
Wald Berlin takes on traditional jewelry and accessory trends—such as seashells and pearls—with a modern twist. Charming in nature, the brand’s pieces are sure to win you plenty of compliments.
Next up, see why Berlin has some of the coolest street style yet.
Source: Who What Wear – Dale Chong