Skincare obsessives lost it when Drunk Elephant finally launched in the UK last year. October 2018 marked the end of beauty junkies having to beg friends, family, and colleagues to back a piece of the clean-beauty action from any and all trips across the Atlantic.
But what really sets the hype around Drunk Elephant apart from other Instagram-favorite cult beauty brands is that it isn’t just beauty insiders and editors who have been swept up in the buzz—it’s our fashion friends and style influencers, too.
Source: Who What Wear – Mica Ricketts