BI Prime, Digiday Deal, The New York Times, Subscriptions, Paywalls,

The New York Times has been heavily discounting but is now looking to raise prices, betting consumers will pay ‘a lot for the Times’

By

REUTERS/Lucas Jackson The New York Times will test higher prices for digital subscriptions as it aims for a goal of 10 million subscribers by 2025. The Times has been heavily discounting with a $1-per-week offer, but believes people will pay richly for the product. The plans come as publishers all over are turning to paywalls […]

MustHaves.LA a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.