FINALLY
Pat McGrath Labs has finally launched in the UK with a three month-exclusive pop up at Selfridges, Oxford Street.
The pop-up shop, cleverly named ‘The Mothership’ (McGrath is affectionately known as Mother within the industry) can be found on the ground floor at the department store’s special retail space, The Corner Shop. And in a world’s first, Pat McGrath Labs is the first brand to take over the store’s 24 windows. Alongside her must-have products, there’s also a collection of bookable beauty services recreating some of her most iconic and divine runway looks – The Runway Power Pout, Put A Wing On It, Smoke & Mirros and Pat’s Glitter Lip (which are all redeemable against product. You’ll also find exclusive collaborations with other brands such as Versace, Byredo, Loewe and many more all influenced by McGrath’s favourite colour: gold.