- JetBlue appears to be gearing up to launch service across the Atlantic Ocean, CNBC reported Tuesday.
- Invites for the meeting reportedly featured London landmarks and branding reminiscent of the city’s Tube.
- Sources confirmed to Business Insider that an all-hands meeting has been scheduled for Wednesday.
JetBlue appears to be gearing up to announce service between Europe and North America, according to a report from CNBC Tuesday afternoon.
Shares of JetBlue rose as much as 4% in after-hours trading following the report, which said the airline has scheduled an all-hands meeting for Wednesday at New York’s JFK airport. According to CNBC, the meeting invite featured design elements similar to London’s subway system as well as depictions of British landmarks like Big Ben.
Sources with knowledge of the announcement also confirmed to Business Insider that the all-hands has been scheduled for 3 p.m. in New York.
A JetBlue spokesperson told CNBC that routes to Europe could help the airline grow its focus cities of Boston and New York, "as we consider the best use of our aircraft from a margin perspective in those cities." The company did not respond to a request for comment from Business Insider.
Flights to London or other European cities wouldn’t be JetBue’s first international flights, but they would be some of the carrier’s longest. Currently JetBlue serves 87 cities in 17 countries including the US, Mexico, Costa Rica, Dominican Republic and the Caribbean, accoring to its website.
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