Several celebs have already cancelled their memberships
Last night, Chrissy Teigen took to Instagram to announce that one of SoulCycle’s biggest investors, Stephen Ross, is organising a fundraising event for Donald Trump in the Hamptons on Friday.
Stephen Ross, who is the chairman of Related, the company that owns Equinox Fitness – Equinox has a 97% stake in SoulCycle – is charging up to $250,000 for lunch, a photo and a private roundtable with the president, The Washington Post reports.
‘A lot of my very cool, socially aware, progressive, awesome, amazing friends are members of Equinox or SoulCycle, and I just wanted to let you know that their owner is hosting a giant Trump fundraiser, so f*ck them,’ Chrissy said on Insta Stories.
‘Cancel your memberships today, you can come to my house and work out,’ she continued. ‘Just think about it, if you’re fine with that, cool, go right ahead. But if you’re not, and I know a lot of you are not fine with that, cancel.’
Celebs like Queer Eye’s Bobby Berk, Billy Eichner, Mandy Moore and Sophia Bush were quick to join Chrissy in her boycott – with Bush skipping her SoulCycle class, and Eichner tweeting Equinox about the policy for cancelling memberships.