10 surprising things you can buy at the Apple Store

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You can find a lot more at the Apple Store than just the company’s gadgets and traditional accessories like cases and chargers.
Apple sells a wide range of third-party products that work with its devices that span across fitness, sports, and home maintenance.
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If you’re making a trip to the Apple Store, there’s a good chance you’re looking to buy a new iPhone, get your Mac repaired, or purchase a new phone case or charger.

While the Apple Store may be best known for products and services like these, it actually sells a broad range of gadgets and accessories from third-party companies — including smart toothbrushes and sensors that can help you stay on top of your tennis game.

Given Apple’s increased focus on heath and education in recent years, it makes sense that the company would expand its retail offerings beyond traditional accessories like iPhone cases, chargers, and car mounts. But even with this in mind, these devices probably aren’t the types of products one would usually associate with the Apple Store.

Here’s a look at some items you might be surprised to find in Apple’s retail and digital stores.

A smart toothbrush that teaches you to brush better

Colgate

Colgate’s $100 smart toothbrush uses artificial intelligence to gather data about your brushing habits, which it then sends to your iPhone or iPad. Sensors inside the brush can detect its position and orientation, and it makes recommendations about your brushing habits over time via the Colgate app.

A temperature-controlled coffee mug

Starbucks

If you can’t seem to find the right temperature for your morning coffee fix, try Ember’s smart mug, which you can buy through Apple. The $80 mug allows you to control your desired drinking temperature from your iPhone or Apple Watch and track your caffeine consumption. Apple also sells a larger version of the mug for $130 that holds 14 ounces instead of 10, and a travel version for $150.

A bike helmet that communicates with your Apple Watch

Lumos

Need a new bike helmet? The Apple Store has you covered. The most interesting aspect of the $180 Lumos Bike Helmet is the way it integrates with the Apple Watch: the Lumos app for the watch detects when you’re making a hand signal and activates corresponding turn signal lights on the helmet. And, of course, your ride activity syncs with Apple Health.

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