The fast-food chain tested Beyond Fried Chicken at one location this week. Source: NYT > Business – Derrick Bryson Taylor
This Is What It Sounds Like When Brands Cry
A Burger King commercial reveals the perils of corporate relatability. Source: NYT > Business – Lauren Oyler
Behold the Beefless ‘Impossible Whopper’
Burger King is introducing a Whopper made with a vegetarian patty from the start-up Impossible Foods. The deal is a big step toward the mainstream for start-ups trying to mimic and replace meat. Source: NYT > Business – NATHANIEL POPPER and MATT EDGE
Bigger, Saltier, Heavier: Fast Food Since 1986 in 3 Simple Charts
Adding lighter fare like salads to the usual burgers and fries has meant more options for time-pressed diners. But the meals are largely less healthy now, a new study finds. Source: NYT > Business – TIFFANY HSU