Sears, Trump Org, and the US Government: Here are the 10 big brands with the worst reputations in America

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• Facebook, Sears, and the US Government are among the brands with the worst reputations in America. 
• Axios and Harris Poll surveyed Americans to see which major brands had the best and worst reputations in the US. 
• Here are the 10 brands with the worst reputations. 

Being well-known isn’t the same as being loved. 

On Wednesday, Axios and Harris Poll released a new ranking of the reputations of the biggest brands in the US. 

In the poll, one group of people identified the brands that they believed to have the best and worst reputations in the US. A second group ranked these brands — deemed the "most visible" — based on their reputations. 

Some brands made the list simply because of their horrible reputations. The US Government and Phillip Morris both made the list, after being passed over in 2018 — and took the bottom two spots on the ranking. 

Here are the 10 brands with the worst corporate reputations in America in 2019: 

10. Comcast

Lucas Jackson/Reuters

Score: 61.4

The telecommunications company fell 13 spots from when the Harris Poll conducted the survey six months earlier.  

Read more: Pay TV distributors are looking to new video packages after another disastrous quarter, and it might be their only option

9. Bank of America

AP Photo

Score: 60.9

Read more: Bank of America is dropping the storied Merrill Lynch name from some of its businesses, and it signals the end of an era

 

8. Goldman Sachs

Reuters/ Lucas Jackson

Score: 60.0

Read more: Goldman Sachs is reportedly partnering with Apple to launch a new credit card paired with fresh iPhone features. Here’s what that could look like.

See the rest of the story at Business Insider

See Also:

• 5 grocery chains that Americans love and respect
• We tried fried-fish sandwiches from every major fast-food chain — and the winner is clear
• How the Waltons — America’s wealthiest family and heirs to the Walmart empire — live their lives

SEE ALSO: We visited the regional grocery chain that beat out Amazon and Costco to become the most beloved brand in America. Here’s what it’s like to shop there.

Source: Business Insider – ktaylor@businessinsider.com (Kate Taylor)