Ivan De Luce/Business Insider
- The "Shark Tank" open casting call in New York City drew more than 400 people in one day.
- Hopeful entrepreneurs only had one minute to present, and that short amount of time could make or break their businesses.
- Business Insider spent the day with the pitchers to see what it really takes to land a spot on the hit show.
- Visit Business Insider’s homepage for more stories.
Every year, the "Shark Tank" casting team holds open calls for the hit ABC show, and hundreds of people line up for the chance to get their big business idea on TV.
The pitchers spend a lot of time honing their prototypes and business models, but they’re only allowed one minute to present to the casting team (the Sharks themselves aren’t there). The casting team, meanwhile, has the tough task of deciding which pitches are good for the show. What makes a good pitch? According to those in attendance, it’s energy, personality, an interesting backstory, and of course, a good product.
Here’s what it’s like to pitch your business to "Shark Tank."
The "Shark Tank" open casting call is held at the Javits Center in New York every year. The casting team criss-crosses the country for five months, traveling to nearly a dozen cities to cast each season.
Ivan De Luce/Business Insider
On the big day, over 400 people wait in line to pitch, with many of them bringing along friends and family for support. Some arrive as early as 6:30 am. Some drive or fly to New York just for the opportunity. The casting team hands out numbered wristbands to everyone while they wait, one for each pitch.
Ivan De Luce/Business Insider
The first group of 100 pitchers waits for their turn. Some rehearse their spiels, some set up their props and prototypes, and some calmly wait (naps are not unheard of).
Ivan De Luce/Business Insider
See the rest of the story at Business Insider
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Source: Business Insider – ideluce@businessinsider.com (Ivan De Luce)