Update: With less than a month until Game of Thrones returns for its final season, Urban Decay prepares to launch its official collection in collaboration with the series to honor its swan song. Unfortunately, this doesn’t mean you can now buy dragon eggs in Sephora, but it does mean that, as of April 14, you can buy an eyeshadow palette, highlighter trio, lip and cheek tint, eyeliners, and lipsticks inspired by the women of Westeros you’ve come to root for — and some you’ve come to root against (we’re looking at you, Cersei).
Check out the full collection, ahead.
This story was originally published on February 22, 2019.
For seven seasons of Game of Thrones, we’ve heard the same exact warning repeated over and over again by the hottest bastard in Winterfell, Jon Snow: "Winter is coming." But if there’s one thing we learned from his late lover Ygritte, it’s that Snow knows nothing, and it’s not just a long night that’s been approaching all this time — it’s a makeup collection, too.
In an Instagram shared earlier this morning, Urban Decay announced its official collaboration with the HBO series in the form of Westerosi-inspired beauty products. The post didn’t give away much, but it did showcase an intense fire-and-ice makeup look, teasing what we anticipate will be a seriously dramatic lineup of eye and lip colors… because Game of Thrones is nothing if not dramatic.
Urban Decay tells Refinery29 that the collection will be all about the Seven Kingdoms, as well as the strong women who make up the main cast of the show — which at this point boils down to Daenerys Targaryen, Sansa Stark, and Cersei Lannister. (And Arya, but she’s not really the metallic blue eyeshadow type.) Details on the actual products are scarce, but we do know they’ll launch in April, the same month the show’s eighth and final season is set to air.
This isn’t the first time a color-cosmetics collection has been inspired by the show — both Storybook Cosmetics and Wet n Wild created subtle, unlicensed winks to the series and its characters in the past — but this is the first one created in collaboration with HBO, so you know it’s legit. All we need now is Daenerys Targaryen’s skin-care routine, and we won’t be quite as bitter about our Sunday nights opening up for the first time in a decade.
Urban Decay is known for its glistening highlighters and blushes, so why not own the famous formulas in three new shades named for Daenerys Targaryen’s dragons — Drogon (frosted pink), Viserion (metallic golden nude), and Rhaegal (metallic bronze) — and imprinted with the image of their eggs?
Urban Decay Mother Of Dragons Highlight Palette, $36, available at Urban Decay
Ever wondered what it would be like to sit on the Iron Throne? This eyeshadow palette will give you a glimpse, no matter who you pledge your allegiance to. Hiding beneath the 3D pop-up throne is a removable palette featuring 20 eyeshadows inspired by the few remaining houses (that matter): House Targaryen, House Lannister, House Stark… and the White Walkers.
Urban Decay Game Of Thrones Eyeshadow Palette, $65, available at Urban Decay
There’s nothing stronger than Valyrian steel, which is why Jon Snow is one of the only people to own a sword made from it. He may be a bastard, but he’s no fool: He knows the best when he sees it — and he’d probably say the same about this eyeshadow brush made in the likeness of his famous Longclaw sword to seamlessly blend and buff out your Westeros shadows.
Urban Decay Jon Snow’s Longclaw, $28, available at Urban Decay
Or pack on pigment with this precision shadow brush, inspired by Arya Stark’s Needle.
Urban Decay Arya Stark’s Needle Eyeshadow Brush, $28, available at Urban Decay
Daenerys may prefer neutral, no-makeup makeup, but we bet if she knew what a makeup counter was, she’d demand to buy this lip and cheek tint in bulk. After all, it is inspired by House Targaryen and Dany’s bone-chilling High Valyrian command: "Dracarys."
Urban Decay Lip And Cheek Stain, $26, available at Urban Decay
You know an eyeliner is good if it can hold up past the Wall. Would the Night King approve of this shimmery teal?
Urban Decay Game Of Thrones 24/7 Glide-On Eye Pencil in Night King, $22, available at Urban Decay
Since the Starks consider the White Walkers public enemy number one right now, they’d most likely prefer this wintery white liner instead.
Urban Decay Game Of Thrones 24/7 Glide-On Eye Pencil in Winterfell , $22, available at Urban Decay
As for Cersei: She’d opt for the Lannister gold.
Urban Decay Game Of Thrones 24/7 Glide-On Eye Pencil in Lannister, $22, available at Urban Decay
And, of course, everyone rooting for the last of the Targaryens and her dragons would stock up on this smoky black.
Urban Decay Game Of Thrones 24/7 Glide-On Eye Pencil in Dragon, $22, available at Urban Decay
There are few lipstick formulas as iconic as Urban Decay’s Vice collection, which is why snapping up these limited-edition shades is a good idea. This bold metallic bronze is strictly for Cersei supporters…
Urban Decay Game Of Thrones Vice Lipstick in Cersei Lannister, $19, available at Urban Decay
While this fiery red is for the Mother of Dragons.
Urban Decay Game Of Thrones Vice Lipstick in Daenerys Targaryen, $19, available at Urban Decay
After everything Sansa Stark has endured over the last seven seasons, she certainly deserves her own peachy lipstick. How else do you celebrate narrowly escaping being thrown through the Moon Door?
Urban Decay Game Of Thrones Vice Lipstick in Sansa Stark, $19, available at Urban Decay
And, sure, why not give a White Walker a berry lipstick? In Westeros, nothing is beyond the realm of possibility.
Urban Decay Game Of Thrones Vice Lipstick in White Walker, $19, available at Urban Decay
Like what you see? How about some more R29 goodness, right here?
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Source: Refinery29 – Samantha Sasso